Design of the 20th Century

FREE Shipping

Design of the 20th Century

Design of the 20th Century

RRP: £20.00
Price: £10
£10 FREE Shipping

In stock

We accept the following payment methods


We have collected and displayed in our homes many of the artifacts that are categorized in this book.

The Fiells have lectured widely, guest taught courses, curated exhibitions, and consulted manufacturing companies, museums, salerooms, and major private collectors around the world. The bible of breakthroughs and inspiration (TASCHEN's 25th anniversary special edition) Poised at the start of the 21st century, we can see clearly that the previous century was marked by momentous changes in the field of design. In Austria, a group of young artists led by Gustav Klimt broke with the Künstlerhaus in 1897 and formed the Vienna Secession. Understanding aspects of the history of design assists us not only in the analyzing of both the historical and contemporary context but as an inspiration for future designers as well.Initiated by Lucian Bernhard with his first poster in 1905, Plakatstil was characterized by a simple visual language of sign and shape.

Attributes of this approach in design included an underlying structure of geometric alignments, asymmetrical composition, elemental sans-serif typefaces, and simple geometric elements. Throughout the first half of the 20th century, his posters, book jackets, and other graphics achieved an immediacy and vitality well-suited to the fast-paced urban environment in which his visual communications were experienced.Since around the turn of the 20th century, as urban populations steadily increased, architects and planners have faced the challenges of designing new housing and public space. At the same time, a number of Dutch designers, including Piet Zwart, drew upon the Modernist vocabulary of form and colour to develop unique personal approaches to graphic design, applying their vision to the needs of clients. Art Deco, streamline, and moderne are terms used to denote the loosely defined trend in art, architecture, and design from the 1920s to the 1940s that utilized decorative, geometric designs. From the organic to the geometric, from Art Deco, through to Pop and High-Tech, this book contains all the great names—Harry Bertoia, De Stijl, Dieter Rams, Philippe Starck, Charles and Ray Eames, to name only a very few.

The time of the early 20th century design movements was full of scientific and technological advances.

Notable titles by Charlotte Fiell published either by Fiell Publishing or Goodman Fiell during this period include "Masterpieces of Italian Design," "Masterpieces of British Design", "Fashion – Ultimate Sourcebook" series (4 volumes), "Hairstyles: Ancient to Present", and the landmark "The Story of Design" — the latter of which Charlotte describes as their "magnum opus" and which was astonishingly written in just five months. In his work from the 1920s and ’30s, he rejected the conventional norms of typography and instead approached the layout of an ad or brochure as a spatial field upon which he created dynamic movements and arresting forms.

  • Fruugo ID: 258392218-563234582
  • EAN: 764486781913
  • Sold by: Fruugo

Delivery & Returns


Address: UK
All products: Visit Fruugo Shop